thoughts about the digital space.

Today we wanted to touch upon one of the most important factors of running a business – TRUST.  Why is it so important? Because it is earned. It’s not a given.  Remember when you had to earn your parent’s trust as a kid? That’s what it’s like running your own business, instead of earning your […]

We’ve heard it, and you’ve heard it. Print is out of date. But is it really? Today, a lot of traditional “print” is out of date, we read articles online the minute their posted, so by the time the newspaper arrives in your driveway it’s old news (which is why many newspapers are going out […]

You’re running a small business, and you’re doing okay/great/fabulous. Awesome! But you’ve heard you should invest in some PR to help take your business to the next level. Why? What can that do for you? And how do you go about getting PR in the first place? So, stop wasting your time, and learn what […]