Websites, Branding & Marketing for Small Businesses

Case study · Landscape architect website design

Deborah Cerbone Associates

Key result

Refocused entirely on equestrian design, with a full-screen opener and site-plan galleries

Visit the website

Landscape architect website design: the Deborah Cerbone Associates website Creare designed and built, on a desktop and a laptop

The need

Deb Cerbone Todd’s landscape architecture firm in Far Hills, New Jersey now focuses only on equestrian projects. In April 2026 she asked us to replace her older website (which we designed years ago) with something that showed off her equestrian work and would help attract a business partner.

Client objectives

  • Focus the website on equestrian design
  • A dramatic, high-end first impression with movement
  • Show off site plans and projects beautifully
  • Keep the logo she gets so many compliments on

The solution

The site opens on a simple screen with her slogan, “Design for Equestrians… By Equestrians,” which flows into a full-screen slideshow. We matched a blue-green to her social media icons and used it as a solid banner color. The Portfolio splits into Equestrian and Residential, and while her best projects were still being photographed, the Equestrian page opened with her video of horses grazing and a note asking visitors to “graze awhile.” The About page uses a masonry gallery of cropped site-plan details that rearranges itself on smaller screens, and the Connect page features a client testimonial.

Web technologies

  • WordPress
  • Breakdance

The result

The new site launched in September 2026, and Deb shared it on social media soon after.

As designers, we are extremely particular about the aesthetics and graphics being precisely right in everything that represents our company, as we consider it a reflection of the quality of our own work. It was such a pleasure to work with Creare Web Solutions on our website design and we are so happy with their end product. It’s everything we had hoped for and more. I would certainly consider myself a “picky” client, and had anticipated the process would be torturous for all of us, with a lot of back and forth with tiny adjustments, but it was just the opposite. Everything was meticulously presented the first time with only minor adjustments and was really an effortless process.

Deborah Cerbone ToddLandscape Architect (about our original website for her)
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