Have you ever thought about your brand, or seen other brand’s and wondered why they picked the colors they did? Here’s a look into what you subconsciously may be thinking or feeling when you see a color. What do you think? What brands have done a good job portraying this? We’d love to know!
Here’s a list of colors, what they symbolize, and types of companies they’d be good for. And, don’t forget to scroll all the way down for an easy-to-share infographic!
Red
- Excitement
- Energy
- Passion
- Hunger
- Intensity
Great for: Restaurants, Jewelry, Matchmakers, Architects, Interior Designers
Pink
- Love
- Romance
- Tenderness
- Caring
- Acceptance
Great for: Jewelry, Elderly Care, Child Care, Matchmakers
Orange
- Energy
- Balance
- Warmth
- Vibrance
- Enthusiasm
Great for: Gyms, Food, Health Stores, Home Accessories
Yellow
- Joy
- Happiness
- Optimism
- Hope
- Friendship
Great for: Restaurants, Fashion, Churches, Gathering Places
Beige/Ivory
- Quiet
- Calm
- Serenity
- Simplicity
- Uniformity
Great for: Spas, Furniture, Fashion, Architects, Interior Designers
Brown
- Earth
- Stability
- Home
- Comfort
- Simplicity
Great for: Home Stores, Furniture, Landscapers, Architects, Builders, Interior Designers
Green
- Nature
- Healthy
- Renewal
- Generosity
- Youth
Great for: Landscapers, Health Food Stores, Healthy Restaurants, Recycling Companies
Turquoise/Teal
- Calm
- Sophistication
- Harmony
- Water
- Femininity
Great for: Salons, Spas, Jewelry, Fashion, Accessories, Interior Designers
Blue
- Peace
- Tranquility
- Trust
- Cleanliness
- Confidence
Great for: Salons, Spas, Architects, Interior Designers
Purple/Lavender
- Royalty
- Spirituality
- Honor
- Elegance
- Grace
Great for: Fashion, Jewelry, Interior Design
Gray/Silver
- Reliability
- Modesty
- Dignity
- Practical
- Calm
Great for: Elderly Care, Spas, Fashion
Black
- Power
- Sophistication
- Elegance
- Wealth
- Formality
Great for: Fashion, Accountants, Jewelry
White
- Purity
- Simplicity
- Cleanliness
- Innocence
- Coolness
Great for: Salons, Spas, Fashion
Do you have any other recommendations? What are your thoughts?
By signing up for our monthly newsletter we’ll also GIFT YOU our 5W’s of Website Design Workbook to help you get started thinking about your website.
Crearé Web Solutions
1268 US Route 1, #72
Cape Neddick, ME 03902
Copyright © 2012-2022 Crearé Web Solutions