Case Study: White Sails Inn

White Sails Inn Website by Creare Web Solutions

The Need

White Sails Inn was a client who came to us through a Southern Maine Planning and Development Commission (SMPDC) grant. After our initial call with Susanne discussing what she needed we planned a morning to head up to Kennebunk and experience the Inn for ourselves.

Client Objectives

  • Translate the Hygge of the Inn to the Website
  • Clearly display all the rooms available at the Inn and make them easy to book
  • Provide guests with relevant, helpful, local information
  • Advertise availability for unique experiences like small weddings, showers and special events

The Solution

Taking photography of the Inn, creating a custom website with booking integration and providing guidance on how to keep the website continually working for the Inn and driving in new guests and event bookings.

The Result

We visited Susanne at the Inn over the summer where she  made us a delicious breakfast and gave us a tour of the Inn. Nic dusted off our DSLR for this tour and took photos around the Inn and in the rooms, so we had photography to use for the new website–something we haven’t done for quite some time, but enjoyed! Brianna worked with Susanne to update the text and put together recommendations for the local area. She designed the website to capture the Hygge of the Inn – working to portray what you feel when you arrive. Once the website was launched Brianna taught Susanne how to update it, adding in blogs with local information to help increase search visibility and provide visitors with relevant information. 

Recently Susanne updated the booking software she uses and we updated it on the website as well, ensuring a seamless experience for guests and an easy transition for Susanne.

 

Web Technologies

  • WordPress
  • Breakdance
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Crearé Web Solutions
1268 US Route 1, #72
Cape Neddick, ME 03902

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