This is a great question! As a WordPress agency, we’ve gotten this many times. Yes, there are some good reasons why we don’t build websites on Wix or Squarespace.
Here are our top 3 Reasons your website should be built on Wordpress.
- Full Customization. When a website is built on WordPress you’re not stuck using a set template to build your website. We start with a basic code base and then design your website to look like anything you want it to. This is why the majority of the websites on the Internet use Wordpress. Look through our portfolio. Do you see websites that all look the same? Nope. That’s why.
- No Extra Code. Using WordPress allows us to keep the code slim. This means there aren’t extra styles or JavaScript that you don’t need, slowing down your website page load speed. We make sure that it is clean and you only have what you need.
- Great for SEO. Because of #2 the clean code is the best for SEO. It makes it easy for Search Engines to read through your website and understand what you do. Then, it knows when to show your website as a search result. Additionally, this is especially important when you are selling things, or when you are looking for new leads/business from your website.
Still not sold on why we use WordPress?
Read our blog on why page builders drive us crazy. Then, check out the one we wrote, Pros and Cons of Template vs Custom website. Really doing research? After you read that last blog, read this blog that we wrote about WordPress back in 2019.
And, when doing this research (like any research really) you should check out other websites to truly understand why Wordpress is as awesome as we think. For instance, here’s a great article to get you started (and to not just take our word for it).
Ready to Get Started, or Learn More?
Fill out this form and let’s connect on your website goals and what you want to achieve. Then, we will be in touch to take the next steps.
We look forward to hearing from you and helping you take your website to the next level.
Frequently Asked Questions
Why should I choose WordPress over Wix or Squarespace for my website?
WordPress offers full customization, allowing you to design your website exactly as you envision it. Unlike Wix or Squarespace, which limit you to pre-designed templates, It enables us to build a unique site from a basic code base. This flexibility is why the majority of websites on the internet are built on WordPress.
What are the advantages of WordPress’s clean code for my website?
It provides a clean and efficient code structure, which reduces unnecessary styles and JavaScript. This streamlined code helps enhance your website’s load speed, ensuring that it runs smoothly and quickly, improving user experience and SEO.
How does WordPress help with SEO?
Clean code is one of the main reasons WordPress is SEO-friendly. With minimal excess code, search engines can easily crawl and understand your site, making it easier for them to rank your pages. This is especially crucial for businesses looking to drive leads or sales through their website.
Is a custom-built site better for SEO?
Absolutely. A streamlined codebase makes it easier for search engines to understand your content and site structure. This increases your visibility when potential customers are searching online for your services or products.
What if I’m still not sure which platform is right for me?
We’ve written several blogs to help you make an informed decision, including comparisons of template vs. custom sites and our honest take on visual page builders. You’re also welcome to reach out directly—we’d love to chat about your goals and recommend the best solution.
Do all of your client websites look the same?
Not at all. Because we build from the ground up, every site we create is unique to the business it represents. Feel free to explore our portfolio—you’ll see the variety and attention to detail in each project.
What is the difference between a template-based website and a custom WordPress website?
Template-based websites (like those on Wix or Squarespace) often look similar to one another, limiting your customization options. On the other hand, a custom WordPress website offers complete control over design and functionality, ensuring that your site reflects your specific goals and brand.
