Creating a logo and brand identity package can be a really fun process. It is important to do your research and select an agency whose work speaks to you. You should then have an initial kickoff meeting where you discuss your brand, values, target audience and design preferences. Often agencies will have a brief for […]

Accessibility has been the buzz around the internet. And I’ll bet you’re here because you’re trying to figure out what you need to know about it. Here are some tips that will help you determine your website’s accessibility level of conformance. Does your website comply with Level A, Level AA, or Level AAA of the […]

This week we’re going to write another Story for you, as we think it will help you understand Accessibility in today’s web development terms. In a bustling town where every storefront had a unique tale to tell, there lived a shop owner named Alex. Alex had a charming little boutique, a treasure trove of handcrafted […]

This week I’m going to tell a story to help you figure out what’s right for you when it comes to a do-it-yourself website or hiring a web design company. So, here we go… Once upon a time in the bustling world of entrepreneurship, two friends embarked on similar journeys to establish their small businesses. […]

In the last part of our 3 part series in why you need to update your website every 3-5 years we’re going to talk about staying relevant. What do you need to do to make sure you are in line with your competitors (or even ahead of them!)?  1. Stay Competitive 2. Maintain Accessibility and […]

Welcome back to Part 2 of Why you need a website Refresh every 3-5 years. Hopefully last week’s blog which focused on technology changes that you need to think about was helpful. This week we’re focusing on why it’s important to update website content and what you need to think about when tackling it.  1. […]

At Creare we know the ins and outs of website design and development. In today’s digital age, your website is your online storefront, and like any physical store, it needs an update every now and then to stay relevant, engaging, and competitive. In this blog series, we’ll explore the crucial reasons why it’s important to […]

Do you know how often we hear this? Especially in the local Southern Maine area, and especially with service businesses (Landscaper, Builder, Electrician, Plumber). They are so busy they have to say no to people calling. They don’t need MORE online leads! Okay, I hear you, but here’s the thing: 1. The leads are coming […]

It’s finally time to update your website. But, you’re not really sure where to start. I’ve put together a list of the 3 things you should do to prepare for your new website. Once you do these 3 things you should be ready to talk to any web design/development company and have everything they will […]

Social media has revolutionized the way businesses connect with their audience, promote their brand, and drive growth. While establishing a presence on social platforms can offer numerous benefits, it is crucial to recognize that maintaining an active and updated presence is equally important. Earlier this month we talked about the importance of optimizing your online […]